Ancestra

To create “ANCESTRA”, we partnered with Google DeepMind to assemble a multidisciplinary creative team of animators, art directors, designers, writers, technologists and researchers who worked closely with more than 200 experts in traditional filmmaking and production, a live-action crew and cast, plus an editorial team, visual effects (VFX) artists, sound designers and music composers.

New tools from Google Deepmind made it possible to generate scenes that combined live-action acting and generative footage of a realistic newborn baby, it also posed new challenges. For example, Director Eliza McNitt wanted the generated video to match the quality and color of her live-action scenes. She also needed to control the camera motion and subject matter of the generated video.

To meet these challenges, we developed several new Veo capabilities to enable greater personalization, precise motion matching, and the ability to blend live-action and generative footage.